We developed a complete digital solution for Biziday, which includes a custom WordPress implementation, a mobile app interface, and branding. The platform serves as a primary provider of verified news in Romania, requiring high performance and reliability.
When we started working on the Biziday app, we knew what it needed to do, but it was hard for me to imagine how it would look. Being a native app, we wanted it to have an original design—not copying the style of apps from abroad—but still look good in a simple way that aligned with its goal of reducing informational “noise” in favor of pure, concise news. We had a great collaboration with Andrei Gusan and Happy Pixels, especially since they quickly understood what we wanted and helped us better understand our own needs in terms of UX. Since then, we’ve maintained a close and ongoing partnership, not just for subsequent upgrades but also whenever we needed quick solutions for various events requiring tailored graphic solutions—during elections, the pandemic, and even after the outbreak of the war in Ukraine. Biziday stands out with original graphics that make news more distinctive, easier to read, and understand. Moreover, the tailored backend solutions, such as cloud systems for graphics, streamline and simplify the work of our news team. For us, response time is excellent, and the fact that Happy Pixels provides solutions tailored to the specifics of our team likely sets us apart.
– Moise Guran, Biziday Founder
Challenges
User Experience
- The platform serves a wide audience, requiring an intuitive and accessible interface.
- The content must be easy to read on any device.
- Simplifying the interface while keeping all functionalities.
- A seamless experience between web and mobile.
Technical Infrastructure and Security
- Managing traffic spikes during breaking news with tens of thousands of users per second
- Ensuring continuous operation without interruptions
- Scalability challenges with unpredictable traffic patterns
- Real-time synchronization of content across platforms
- Ensuring system security against cyber attacks
- Managing simultaneous access for the editorial team
- Protecting the integrity of editorial content
Solutions
Experience Design
- Minimalist, modern interface focused on readability
- Typography and spacing optimized for long reading sessions
- Simplified navigation with an emphasis on quick access to breaking news
- Consistent design language between web and mobile
Tech
- Implementation of advanced infrastructure provided by PressLabs
- Auto-scaling to manage traffic spikes
- Advanced caching
- CDN for global accessibility
- Advanced user and permission management system
- Optimized workflow for editorial collaboration
- Audit and traceability system for content changes
- Real-time backup and redundant security systems
- Real-time monitoring and alerting system
Results
- 100% availability maintained consistently
- Successful management of major breaking news moments
- Seamless user experience during high traffic periods
- Efficient resource scaling based on needs